Lead multi-channel marketing and social media strategy across three unique restaurant brands, achieving a 75% increase in Instagram followers within six months through data-informed content optimizations

Streamlined strategy, content planning, and execution across platforms for a unified brand voice. Optimized Instagram using performance data, achieving a 30% follower increase YoY. Collaborated closely with creative teams and streamlined processes, enhancing efficiency.

Managed social media calendar, executing posts and campaigns. Leveraged performance insights, increasing Instagram followers by 10% and engagements by 7% YoY. Created still and video content, from ideation to editing. Analyzed KPIs and reported weekly.

Consulted one-on-one with clients to grow their social followings and increase engagement by managing social strategy, collaborations, and ads.

Assisted the marketing team in managing Juice Press’s Instagram account, including tracking engagement and follower growth, posting content, and managing community engagement.

Managed scheduling, content creation, and account analytics, collaborating with social media and creative teams on daily posts.